This 'blog' is an ongoing art project.
It's commentary on what I call the 'commercialisation of self'. You're not a product. You're not a brand. You're a human being who can't be reduced to any single category. You contain multitudes. Refusing to productise yourself is an act of rebellion in today's world.
We can't opt-out of capitalism without incurring the cost of homelessness, poverty, and going hungry. We must fight the system from within and work towards better. This work of art lives at that same edge. I sell expertise, services and products through this space because I must to survive.
It lives alongside the notion that it's okay to be imperfect. You don't need to be perfect to do whatever it is you want to do. Life's greatest gift is the opportunity to experiment. We unfortunately live in a world that doesn't reward experimentation. The market doesn't reward generalists, only specialists.
Most websites present a perfect image of whatever it is they're selling. Travel blogs sell the illusion that travel brings freedom and growth. Fitness blogs sell the dream of being in control, your dream body, and by implication, your ideal sex life. Whatever it is you're looking at, it was designed to sell you on a desire.
This blog is the antithesis of that. I don't specialise. I do whatever the fuck I want. You don't need to be an expert to share what you know. You can just document your learning as you go. You don't need to present the world with a singular identity. You're under no obligation to make sense to anyone.
I make art across different mediums to capture life's beauty and fragility, develop tools that solve everyday annoyances, and share what I learn along the way. I try to document as much as I can. What you're looking at is the evidence of all that learning. I call it a 'digital garden', although I'm certainly not the first to call it that.
I recommend reading the ethos page for a description of how I go about developing this garden and its underlying philosophy. Please explore the garden at your leisure and thank you for visiting.